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Michigan art publicist

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Press Releases and Publicity: How You Can Get Some

One of the most valuable lessons I learned (or rather, taught myself) during my years at the gallery, was how to garner press and publicity. Since the internet has vastly changed how media is consumed, an article is golden because it lingers, ready to be shared with your audience at the push of a button.

Here are just a few samples of articles printed as a result of press releases I wrote and distributed as well as a published article I wrote for Antiques & Fine Art Magazine. Because publicity builds the idea of "good faith" in a consumer's mind versus ads that are bought, they generally bring more traffic and more sales to our clients, making them a valuable asset to any company. 

A review of an art exhibition in New City Chicago

A review of an art exhibition in New City Chicago

Green family salon zoey + joey in Ann Arbor News

Green family salon zoey + joey in Ann Arbor News

Social enterprise Art Around Town in Ypsilanti Courier

Social enterprise Art Around Town in Ypsilanti Courier

Bronston's Bitchin' Bronzer in Natural Awakenings Magazine

Published feature article on Chicago modernist William Scwhartz, written by Yen Azzaro

Published feature article on Chicago modernist William Scwhartz, written by Yen Azzaro

We've helped various types of small businesses including retail, service, galleries and products get great coverage. If you've been wondering how to get some press, give us a call at 734-929-2498 or email us here

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Art Publicity for American Painter, Megan Williamson

During my time at Madron Gallery I dealt works mostly by deceased artists. (My specialty was impressionism and social realism, from 1890-1950 and some modern, post-war). But every so often, I had the privilege of working with a local artist and among my favorite people to work with is Megan Williamson. To describe her as an artist is too easy. She's an advocate, activist, patron, friend and so much more. 

In 2009 she exhibited her show, bed of earth, blanket of blue air at the gallery. We hung the show by neighborhood and she wrote snippets about her experience painting plein aire at each location directly on the walls. We were constantly exchanging ideas via email, engaging conversations (where we discovered her roommate in NYC was my professor and mentor at college) and we always had a blast.

Megan is just about to embark on her twentieth solo show at Cliff Dwellers in Chicago. And I'm proud and happy to be working with her again.  I'll be handling Megan's press releases, marketing, artist branding and social networking. 

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New Orleans

New Orleans

New Orleans

New Orleans

I adore much of Megan's work because I can see her sensibility and spontaneity in each precious canvas but they also remind me of the nooks that we used to walk by in our old 'hood. Now, Megan is moving on to still lifes and figurative works that employ her Fauve, expressionist brushstrokes into spatial studies of modern allegory. 

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We just launched her Facebook page but won't you please take a moment to Like her and follow the incredible work she does? 

For information on publicizing, branding and marketing your art work, please contact us here

Artist press release with logo brand and inventory list for exhibition

Artist press release with logo brand and inventory list for exhibition


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Art Around Town: A New Social Enterprise Changing the Face of Art Education in Local Schools

Nick and I have been working on something exciting with The B. Side, a program within the Office of Academic Service-Learning at Eastern Michigan University for a few months and the news was announced in local media today. Art Around Town is a new social enterprise that provides supplies for students to create art products.

We help them learn the consigning and art retail process, exhibit the work, sell it—raising funds to buy more art supplies and give them choices on how to spend the money whether it be field trips, guest speakers...anything is possible. Nick's been capturing the art pieces for their auction catalog and website and I've been consulting and working on marketing, brand and publicity.

The full article can be found here in Ypsilanti Courier and we've included a few photos of student work below. In May, a series of events will celebrate the launch of student work being sold in a retail setting at Riverside Arts Center as well as online. 

May 2nd is First Fridays in downtown Ypsilanti and an opening to the public will coincide. 

May 3rd is the Auction and some of the best pieces will be available for bidding. 

 

We already have our eyes on some incredible paintings and drawings and we urge everyone, whether you're an avid collector or have never bought a piece, to come out and support this incredible program. See you in May!

If you're an artist looking for creative publicity, we handle all aspects of art marketing, branding and press releases. Email Yen here

Press + media: There is a private event on Thursday, May 1st with photo opportunities where we will highlight student artists. For more information or images, please contact us

 

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